This headline writing technique is proven to make your content go viral

 

It’s a bold claim, but website ViralNova has stumbled upon a laughably simple technique to make headlines ridiculously shareable.

The proof? When ViralNova launched in May of this year, according to Alexa, it was the 443,652nd most popular website in the world. Now it’s ranked 1,685th.

So what’s the secret. In one word: emotion. Business insider writes:

First, take a news story, add the phrase “you won’t believe” or “this ____ made me cry, but” and then the kicker sentence: “what happens next will blow your mind” or “then this happened.” There’s your recipe for viral success

The idea came from this ad (see above).  They Laughed When I Sat Down At The Piano — But When I Started To Play! was created in 1926, and went on to become one of the most popular and successful ads in history.

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