Visual storytelling – how to create a successful pitch deck

Learn how to create a compelling presentation with the help of two world class design and content experts. In just one day, learn how to frame the story, build your deck and win over the room.

Few things in business are as important as the pitch presentation. What other single event can make so much difference?

It is a truth universally acknowledged that a well-handled, exciting pitch will boost your career - and an unexciting pitch can hurt it.

More than any other business skill, your pitch presentation chops must be razor-sharp if you want to advance at your job.

This one-day course offers the opportunity to have your pitch deck skills reviewed and rebuilt by two master craftsmen: the former creative director of Rolling Stone and an award-winning editor, both of whom have pitched and won clients such as Cisco, the UN, the European commission and Guardian Masterclasses.

Who should attend: anyone who needs to build compelling PowerPoint presentations for inside the business as well as outside it.

Content

Winners and losers: The decks that won - and lost – pitches

The five Ps: proper planning prevents poor performance
Anatomy of the perfect slide
The secret to successful rehearsal
The one trick to get commitment from your audience
The pitcher is on trial, not the pitch
How to anticipate the next question
How to write – the team you need and the time to do it
How to find one powerful idea at the core of a pitch

Think playwright not actor
The fundamental importance of emotion
A pitch as a storyboard and how to draft one
Know your audience: it’s one person
The need for one powerful idea at the core of a pitch
Creative partnerships: two’s company, three’s a crowd
You control the data - don’t let the data control you
Learn how to anticipate the next question

Summarising the argument

How to make your pitch deck print friendly
The fundamental differences between internal and external pitches

Business intelligence tools give your business a competitive advantage

6 undeniable reasons why Power BI is a good skill to have for any marketer

Everything you need to know about advertising on one annotated slide

About the author

My name is Andy Pemberton. I am an expert in data visualization. I guide global clients such as Lombard Odier, the European Commission and Cisco on the best way to use data visualization and then produce it for them: reports, infographics and motion graphics. If you need your data visualized contact me at andy@furthr.co.uk or call 07963 020 103